About us

Hi, we're Charm-ing Collars! 💜

It started with our own black cat and a drawer full of shoe charms. We wanted a collar that was safe, soft and actually fun, something you could change with the seasons. So we made one.

Every collar is hand-finished here in the UK: we punch the charm holes by hand through the top layer only, check every buckle and charm, and pack each set in a little kraft gift pouch.

Cats first, then the dogs next. Thanks for supporting a small UK business!